New businesses

built on your marketplaceAs your new marketplace takes off, it can become a platform for launching new businesses. Any enterprise that can gain a competitive edge by having ultra-flexible staffing is worth exploring.

Depending on local needs you may want to encourage local people to start new companies offering services such as:

  • Poster distribution
  • Leafleting
  • Cleaning
  • Party/event organizing
  • Market research
  • Household services
  • Secretarial services

The key to launching these kinds of operations is obviously an enthusiastic local entrepreneur and a cost effective way of reaching target customers. (Slivers-of-Time leafleters can help with the later.) But it's also important to the start up company's future that they are adding value to what the Slivers-of-Time marketplace can offer the buyer if they were use it directly.

Adding value

cleaningFor example, why should a local firm hire NewCo cleaning Ltd to see to their 2 hour sweep-and-polish every weekday if they can just as easily buy cleaners for 2 hours themselves without any margin for NewCo? Businesses based on a new pool of local Slivers-of-Time workers will need to develop an additional proposition.

This could be:

  • Supervision/reporting
  • Specific expertise that NewCo will impart to workers
  • A "total service solution". NewCo will undertake to purchase your cleaning consumables, hire the workers and present you with a totalised monthly bill
  • Relationships, it may be that an experienced local cleaning supervisor wishes to start her own business and already knows key decision makers, your new marketplace provides her with a cost effective platform for doing so.

Business case for launch